A website is a marketing tool. Web design should have a set outcome. A brief is a plan used to outline the reasons for building a web site as well as the style and format expected by the client.

Considerations when designing the architecture for a web site:

1. General outline for the web site
2. Revenue model
3. Keyword selection
4. SEO – Early search engine optimization and a road map for how the optimization will continue after the web design finishes
5. External linking
6. Navigation – Internal linking
7. Usability for web site visitors
8. Usability for the business owner or client
9. Style and format of graphics
10. SEM – search engine marketing
11. Off-line marketing

What happens if you don’t plan your web site?

If you don’t plan your web site, then it will be difficult to manage the design. This will in turn make it difficult to decide if you are getting what you want from the web design company.

As a business person you know it is important to plan your marketing within measurable guidelines. As another branch of your marketing a web site needs targets, goals and aims to be successful.

Designing a web design brief

If you already have a brief then there is no need to use our web planning service.

Get a quote for building your web site by clicking here

If you are unsure of your plans before looking for a web design company then we can help you to develop your business idea. This will save you time and money.

Contact us now for a web site planning quotation.